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SXSW Sessions


Jun 27, 2022

Reggie Fils-Aimé is an award-winning innovator and disrupter most recognized as the retired President and Chief Operating Officer of Nintendo of America (NOA), the largest division of the Japanese entertainment company Nintendo Co., Ltd. (NCL). In this capacity, he helped bring Nintendo’s greatest successes to the global marketplace.
Reggie was the first American and African American to be President of NOA, and the first American and African American named as an Executive Officer of NCL. He retired in April 2019 and was inducted into the International Video Game Hall of Fame later that year.
Before Nintendo, Reggie had a successful career spanning consumer-packaged goods, restaurant, beverage, and media/entertainment industries.
Since retiring, Reggie has focused his energy on cultivating the next generation of business leaders. In August 2019, he was named Cornell University’s Dyson Undergraduate Business School’s inaugural Leader in Residence where he instructed students on leadership and innovation. Reggie also founded Brentwood Growth Partners to help emerging companies scale and enable leaders to create world-class cultures.
Reggie currently is a non-executive director for Spin Master Inc. (TOY.TO), and Brunswick Corp. (BC). He is also a special advisor for Rogue Co., an innovative video games publisher and developer. Most recently, Reggie was named Chairman of the Board for a special purpose acquisition company (UTA Acquisition Corp.) focused on gaming and its adjacency markets.