Preview Mode Links will not work in preview mode

SXSW Sessions

Feb 1, 2021

According to the Edelman Trust Barometer trust in media, business, and government are at an all-time low. We have never believed less, agreed less, or trusted less. Yet, building trust, and developing the community that surrounds it, remains imperative for any art project, online influencer, startup or brand.

So what are the new ways to build trust and community online in an era of mistrust? Based on the research and current case studies, what works, what doesn’t? And how do we figure out who to really believe and rally behind? New York Times bestselling author Neil Pasricha shares the emerging three principles that answer these questions followed by a live case study featuring Frank Warren of

For more from Neil Pasricha, check out his podcast 3 Books with Neil Pasricha here: